I have always maintained my displeasure with Ford. They have quite handsome cars doing business in the international market, showing off Ford’s kinetic design efforts. In India, all we get are products like Fiesta and Figo (let’s not even talk about the million-years-old Ikon and the bread-box of a design, Endeavour). Ford has the stylish Mondeo that it could launch (again) and expect to do decent numbers, then there are Fiesta and Focus sedans that look quite alluring.
Ford even has right sort of engines, both petrol and diesel, do take the fight to established players. Then why are they still giving us boring mechanical products is completely beyond me. Don’t argue about the so-called feasibility studies and all the jazz, because, simply, that will not help! I know I am right.
Anyway, moving on to the latest from this American giant – the Start. It has been shown at the 2010 Beijing Auto Show and I think the Start is simply sensational to look at. It is cute, I agree, but it isn’t feminine by any measure. The interior too is a thing of future, especially that touch-screen pad in front of the gear-leaver.
It is, surely, an accepted fact that the final product will look a far cry from what you see in the pictures, but if Ford does what it did with the Mondeo – bring out a production model looking quite close to the concept – they sure have a fashion model of a car in their kitty.
Ford even has right sort of engines, both petrol and diesel, do take the fight to established players. Then why are they still giving us boring mechanical products is completely beyond me. Don’t argue about the so-called feasibility studies and all the jazz, because, simply, that will not help! I know I am right.
Anyway, moving on to the latest from this American giant – the Start. It has been shown at the 2010 Beijing Auto Show and I think the Start is simply sensational to look at. It is cute, I agree, but it isn’t feminine by any measure. The interior too is a thing of future, especially that touch-screen pad in front of the gear-leaver.
It is, surely, an accepted fact that the final product will look a far cry from what you see in the pictures, but if Ford does what it did with the Mondeo – bring out a production model looking quite close to the concept – they sure have a fashion model of a car in their kitty.
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